Your Instructor
KEVIN SWITAJ, our President and CEO, is a recognized thought leader in opportunity management. A proposal professional for over a decade, he has served in leadership roles at multiple Government contractors. He has over 20 years of experience developing and delivering comprehensive learning solutions in the academic and professional environments. He has won multiple awards for his writing in the field, and is a regular speaker at industry regional and international conferences. For more information, visit his full biography on our website.
Course Curriculum
Introduction
Available in
days
days
after you enroll
The Need for Empathetic Proposals
Available in
days
days
after you enroll
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StartIntroduction and Agenda (0:22)
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StartWhat Goes into a Winning Proposal (2:53)
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StartWhat is an Empathetic Proposal? (2:03)
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StartWhy Do We Need Empathetic Proposals? (0:53)
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StartWhat Do You Need to Put Together an Empathetic Proposal? (3:42)
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StartHow Do We Improve Our Technical Writing? (3:21)
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StartUse the Customer's Language (2:47)
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StartHow Do We Improve Our Sales Writing? (1:22)
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StartWeaving Empathetic Writing into the Four Components (0:41)
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StartProposals as Creative Endeavors (1:16)
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StartStorytelling Tips for Proposal Development (3:55)
Making Up for Missing Client Information
Available in
days
days
after you enroll
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StartIntroduction and Agenda (0:36)
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StartWhy We May Be Missing Key Information (0:56)
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StartHow to Make Up for Shortcomings (0:30)
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StartGetting Client Information (7:25)
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StartGetting Technical Information from Internal Sources (3:06)
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StartGetting Technical Information from External Sources (3:22)
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StartDiscussion - Tools for Your Environment
Frequently Asked Questions
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.